Category: Branding
Brand Pointers for Small Business
Branding isn’t just for the big guys. Small businesses can launch, grow and expand through clear and consistent messaging and marketing, just like larger companies do.
Making a Personal Connection With the Young
One of the most sought after things Millennials are seeking in consumer engagements are knowledge and information about a product and the company behind it.
Branding Like a Superhero
Isn’t it amazing how much brand recognition the average person has when it comes to superheroes? Any self-respecting, red-blooded American capitalist’s heart beat speeds up just a bit at the thought of having that kind of visibility for their brand. With a bit of creativity and a dash of marketing savvy, we can take the [...]
5 Personal Branding Actions You Can Take Today
Whether you are a bootstrapping upstart or a college graduate looking to distinguish yourself in a sea of applicants, developing your personal brand strategy is crucial to your success.
Decking the Halls & Walls with Your Brand
CanvasPop has created branded art installations for a number of big names — including Zappos, Red Bull, and Absolut Vodka. How could you use this concept to bring your brand to your halls and walls?
Business Identity: Imagery as Brand Reinforcement
They say a picture is worth a thousand words. To the savvy marketer, it could just as easily translate into thousands (or tens of thousands) of dollars.
Free Teleseminar 8/12: The Go-Gos & Reputation Mangement Strategy
Discover a 4-part process to enable you to develop and implement your own reputation management strategy.
Personal Branding Becomes a Job Search Focus
Career development professionals are creating new strategies to help clients increase the chances of getting noticed among the throngs of job applicants vying for positions.
Manage Your Reputation Before Someone Does it For You
Propadoo not only provides the vehicle for customer testimonials to rank in search engines, it enables the positive testimonials to be found on social media sites like Twitter and Facebook as well.
Four Tips to Take Control of Your Brand
Your brand and your reputation in the market are your most valuable assets — take the time to invest in protecting and nurturing those assets.
Local Business Listing Security And The Claiming Process
Security about Local Business Listings is critical to avoid local listing hijackings.
Celebritize Yourself: Build Your Brand as a Leader in Your Field
To make celebrity an authentic goal, we must first desensitize ourselves to the very word “celebrity.”
Do You Skip the TV Commercials? You’re Not Alone
Commercials used to be the time to get up and stretch the ol’ legs, get a snack or let the dog out. Today, they are the signal to hit the fast forward button on the remote.
Manage Entire Online Presence in One Place, with One Entry
Small businesses have been frustrated by the web. There’s too much to manage.
The Most Effective Way for Small Business Owners to Spend their Advertising Dollars
While most people will continue to talk about the damaging effects the recession has had on their business, a savvy business owner will recognize the recession as an opportunity to grow their business.
Where Are You Going? 12 Focus Finders to Help You in Your Entrepreneurial Journey
Running your business is a little like driving a car.
Guide to Brand Name and Trademark Development Puts Companies in Driver’s Seat
Ever wonder how companies come up with names for their brands?
