A recent YouTube announcement about paid subscriptions means that certain areas of the video site will soon be accessible only after a fee. This makes sense for a number of brands ..
The straightforward way to measure the success of your business is to check profit and loss. As times change, there are other variables that need to be taken into account as well. ..
A virtual currency that can be used to shop for anything from household goods to narcotics. That’s what bitcoins are all about. Small businesses are waking up to the advantages of ..
“Promoted Products on Twitter. It’s a piece of cake.” That’s how the short video regarding small businesses and DIY advertising on Twitter ends. If you own a café or have a small H ..
If you’re looking to be a standout in the business world, you need to start small. There’s no harm in dreaming big, but the problem arises when you think you’re the next Mark Zucke ..
Networking is an essential part of everyone’s life and you cannot afford to ignore it, as an individual or more importantly as a business person. “Networking is about intentionally ..
Satisfied customers and the growth of your business go hand in glove. To help your business grow it is high time you put in customer relationship management (CRM) software and brow ..
Why should you Tweet? Social media is a great marketing tool and Twitter is one of the most powerful. Twitter is a micro blogging site, is free, easy to use and maintain and has a ..
Any business needs to constantly improve its marketing strategy to grow. One effective way for a small business to expand is to use a killer online marketing campaign. Online marke ..
For a small business one of the most important marketing strategies is how to attract customers. Content Marketing’ is one of them as it is relatively less costly and ideal for a s ..
The agenda for any business big or small is SALES. NO SALES NO EARNINGS NO BUSINESS. Small businesses are more vulnerable financially and socially. A small shop with no customers i ..
If you are an owner of a small business and you want to market yourselves effectively, one of the things you can consider is having brand ambassadors. By appointing representatives ..
Social Media is no longer the big business preserve; it has become a valuable marketing tool for small businesses also. Several reasons favor its use. First it is not costly, it is ..
How to market your business is the foremost question for a small business. Two factors will determine its success. One is to have the correct marketing plan and importantly do you ..
Ever since its inception in 2010, the online photo-sharing/social networking site Instagram has been a resounding success among businesses looking for a convenient platform to mark ..
Time is something that comes in short supply and specifically if you are a small business it gets even worse, since one is up for playing multiple roles within the business. So he ..
Presidents' Day, which falls between the birthdays of two of our nation's most revered leaders-George Washington and Abraham Lincoln-is coming up on Monday, February 18. And as eve ..