Category: Market Research
Profiting with Niche Marketing
The idea doesn’t work for all types of products, but it does work for unique marketing areas in which products are so pleasing that certain consumers are willing to pay more.
Want the Inside Scoop? Hold a Focus Group
If you want to find out unbiased, uncensored opinions about your product or business, hold a focus group.
Priceless (and Free!) Market Research Tool (Video)
In this short video from Jeff Johnson, Jeff reveals how savvy marketers can gain a competitive edge — and it won’t cost you a cent!











