Free Landing Page Optimization Tool for Increasing Conversions

By Nov 30 , 20090 Comments

compareaff-frameSearch marketers in growing numbers are improving their landing pages and increasing conversions by using Engine Ready’s free online landing page analysis tool, ConversionCritic.

Worldwide over 1,000 eCommerce and lead generation companies have now signed up for the free app which both analyzes and makes recommendations on how search marketers can improve the conversion potential of their landing pages.

ConversionCritic is a perfect resource for search marketers to see exactly which on-page factors can contribute to higher conversions and what improvements are needed to further increase their online ROI.

ConversionCritic scores a marketer’s landing page effectiveness based on 37 criteria, providing vital feedback on suggested modifications for increasing conversion. Marketers receive both summary and detailed reports on the 4 primary components that impact how well a landing page will convert: Marketing effectiveness, Offer clarity, Readability, and Engagement (MORE).

“With the intense focus on ROI (return on investment), marketers understand that optimizing pages for conversion has become a top priority”, reports Engine Ready’s CEO Jamie Smith. “ConversionCritic is a perfect resource for search marketers to see exactly which on-page factors can contribute to higher conversions and what improvements are needed to further increase their online ROI.”

For a limited time Engine Ready will be making this tool available to the public at no charge. To access ConversionCritic, visit http://www.conversioncritic.com.